Difference between continuous measurement procedures and sampling procedures

Post an explanation of the difference between continuous measurement procedures and sampling procedures. Give an example of each. Also, post an explanation as to how continuous measurement procedures and sampling procedures are more appropriate for facilitating the collection of accurate and reliable data for different target behaviors. Reference Cooper, J. O., Heron, T. E., & Heward, W. L. (2020). Applied behavior analysis (3rd ed.). Pearson. Chapter 4, “Measuring Behavior” (pp. 73-100)